Introduction to Avon
Avon is more than just a beauty company. It's a legacy of empowerment, hope, and opportunity spanning over a century.
Since 1886, Avon has been dedicated to improving women's lives by providing high-quality products and unique selling opportunities. Today, our global company continues this commitment with an expansive product line that includes cosmetics, skincare, fragrance, personal care, and fashion items.
History of Avon
The history of Avon is one that spans over a century, beginning in 1886. It all started with a man named David H. McConnell, who was working as a book door-to-door salesman. McConnell had an idea to start his own company and offer perfume as a free gift to customers who purchased his books. This simple act of giving away free perfume led to the creation of the Avon company.
Avon soon became known for its unique way of marketing its products through women who sold door-to-door. These women, known as Avon Ladies, were given the opportunity to earn an income while also being their own boss. This system of direct selling allowed Avon to reach more people than any other cosmetics company at the time.
In the early years, Avon focused on creating high-quality products that were affordable for everyone. In fact, one of Avon's slogans was "Avon Calling! The midwife with a message of beautiful skin for all women." This commitment to making beauty accessible for all women remains at the core of what Avon does today.
Avon’s Impact on Women's Empowerment
Since its founding in 1886, Avon has been a pioneer in empowering women. We have always believed in the potential of women and their ability to make a positive impact on the world. Today, we continue to be a leader in championing women’s empowerment, with programs that help women reach their full potential.
Our global company has a long history of supporting women. In fact, our founder, David H. McConnell, started Avon with the goal of giving women the opportunity to earn an income and have more control over their lives. Over the years, we have continued to invest in programs that help women build their skills and confidence so they can realize their dreams.
Avon's current focus on women’s empowerment includes three areas: economic empowerment, education and entrepreneurship, and safety and security. We are committed to helping women around the world overcome barriers to success so they can create better lives for themselves and their families.
Avon’s Current Business Model and Reach
In 1886, Avon was founded in New York City by David H. McConnell, with the belief that every woman deserves the opportunity to be her own boss. For over 130 years, we have empower women around the world through our unique direct-selling business model. Today, Avon is a global beauty company with $5 billion in annual revenue and more than 6 million active independent sales representatives (ISRs) in over 100 markets.
Our mission is to provide women everywhere with the means to achieve their dreams – whether it’s becoming their own boss or simply looking and feeling their best. We believe that beauty should be attainable for all women, no matter their budget or location.
With our expansive global reach and large product portfolio, we are able to offer our customers a wide array of beauty products at affordable prices. Our product categories include skincare, cosmetics, fragrance, personal care, and fashion accessories.
Conclusion
Avon has been a trailblazer for women's empowerment and beauty since its inception over a century ago. As it continues to evolve, the company remains dedicated to empowering people around the world with products that enable them to look and feel their best. Through this commitment, Avon is able to provide customers with quality skin care, makeup, fragrances, and other personal hygiene items while also giving back to its community by supporting many charitable causes. This dedication makes Avon an iconic brand that is here to stay for years to come.